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Sales Director



Sales & Business Development
New York Metropolitan Area, USA
Posted on Friday, June 7, 2024

About the Job:

The Director, Sales will generate new pipeline and close bookings to ensure that revenue targets are met. This hire will have a unique opportunity to work alongside the COO in building a scalable sales function at Helaina. The right candidate has a high degree of intuition, an innate drive to close deals, and a feel for numbers. They have experience selling B2B sales to functional foods, beverages, and supplements, and must fervently believe in the value proposition of Helaina and changing the world of nutrition.

What You’ll Do:

  • Identify new sales opportunities and see them through the entire sales process, and bring them to close.
  • Manage customer relationships.
  • Perform activities necessary to move prospects through the funnel including preparing client presentations, writing pricing proposals, and driving negotiations.
  • Collaborate with marketing to build the library of sales assets, and support as needed on top of the funnel marketing activities.
  • Work cross functionally with marketing, the COO, and the sales team to optimize the sales funnel.
  • Collaborate with operations to track and report sales reports.
  • Monitor market trends, competitive landscape, and industry developments to identify opportunities.
  • Lead negotiation discussions with customers, including pricing structure.
  • Run sales meetings with the goal of driving results.
  • Collaborate with the COO to build a scalable sales infrastructure.
  • Collaborate with the COO and CFO to create sales forecasting and budget.
  • Provide input in demand forecasting initiatives.

About You:

  • You have 10+ years of experience selling ingredients for functional foods beverages, supplements, or adjacent verticals.
  • You have knowledge of the vertical and can reach out to the right contact within an organization.
  • You have sales experience in an rapidly growing business climate.
  • You have no problem rolling up your sleeves and helping build the sales function from the ground up.
  • You have experience operating with little guidance in an ambiguous and fast-paced environment.
  • You want to work at a company that moves fast and help build a function from the ground up.
  • You are extremely process oriented and can implement new processes.
  • You have an understanding of revenue forecasts and budgets.
  • You have expertise executing at different stages of the funnel, including negotiation.
  • You are comfortable with numbers and navigating excel.
  • You are proficient on Hubspot or similar CRM platforms.
  • You are passionate about Helaina’s philosophy and mission.
  • Bonus points if you have startup and/or sales operations experience.