Odeko is a software platform that assists small businesses in managing their operations and inventory while providing tools for order fulfillment, customer engagement, and data analytics to enhance decision-making and streamline processes. The platform offers features such as inventory tracking, supply chain management, and sales reporting, enabling businesses to operate efficiently and effectively in a competitive market. Additionally, Odeko supports integration with various payment systems and delivery services, facilitating a seamless experience for both business owners and their customers.

Sales & Business Development

Operations

New York, NY, USA

Union Square, New York, NY, USA

Odeko

Enterprise

SaaS

Primary Venture Partners is a seed-stage, New York based venture firm focused on transformative startups. Managed by co-founders and General Partners Ben Sun and Brad Svrluga, Primary serves as the first call for its portfolio companies, dedicating significant resources to best position its companies for the journey from Seed to Series A and beyond. From the Primary Expert Network, a network of over 200 seasoned technology operators and functional experts, to a Talent Program headed by NYC Tech recruiting veterans, Primary helps its founders solve their biggest tactical problems and build world-class teams from the ground up. To date, the Primary team's successes include seed investments in Jet.com, Ticketfly, TxVia and Coupang in addition to promising startups in the portfolio including Slice, Maple, Ollie, Latch and Healthify - among others.

Primary Venture Partners

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