Slice is dedicated to empowering independent pizzerias by providing a comprehensive system that enhances their operations, marketing, and customer engagement. Founded by Ilir Sela in 2015, Slice offers services such as in-store, online, and phone ordering, loyalty marketing, and digital advertising, enabling pizzerias to increase their revenue and reduce reliance on third-party delivery services. With a mission to support local businesses, Slice has built a community of 20,000 pizzerias across the United States, helping them thrive in a competitive market while maintaining their independence.

Administration

Software Engineering

Sales & Business Development

Operations

Customer Service

United States

New York, NY, USA

Slice

SaaS

Consumer

Primary Venture Partners is a seed-stage, New York based venture firm focused on transformative startups. Managed by co-founders and General Partners Ben Sun and Brad Svrluga, Primary serves as the first call for its portfolio companies, dedicating significant resources to best position its companies for the journey from Seed to Series A and beyond. From the Primary Expert Network, a network of over 200 seasoned technology operators and functional experts, to a Talent Program headed by NYC Tech recruiting veterans, Primary helps its founders solve their biggest tactical problems and build world-class teams from the ground up. To date, the Primary team's successes include seed investments in Jet.com, Ticketfly, TxVia and Coupang in addition to promising startups in the portfolio including Slice, Maple, Ollie, Latch and Healthify - among others.

Primary Venture Partners

Our Talent team is constantly connecting passionate doers with the ambitious, impressive, action-oriented teams in our portfolio. Find your fit in the postings below, or fill out <a href="https://primaryvc.typeform.com/to/cMZ50FX5" target="_blank" style="color: #333">this form</a> to connect with our team.

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