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Pizza Influencer

Slice

Slice

Marketing & Communications
Posted 6+ months ago

Ilir Sela started Slice with the belief that local pizzerias deserve all of the advantages of major franchises without compromising their independence. Starting with his family’s pizzerias, we now empower over tens of thousands of restaurants with the technology, services, and collective power that owners need to better serve their digitally minded customers and build lasting businesses. We’re growing and adding more talent to help fulfill this valuable mission. That’s where you come in.

The Challenge to Solve

Slice needs to become synonymous with ordering pizza. We believe that the right social media content & strategy can increase Slice’s awareness on the consumer side, helping to increase B2C order demand.

The Role

This is your chance to become a Pizza Influencer! As a member of the Marketing team, you will create social media content (primarily TikTok & Instagram Reels style videos) that celebrates pizza, pizzeria owners, and pizza eaters alike. You will help develop and test video content hypotheses to determine which formats are most engaging. You would also be expected to post from both the Slice and your personal handles, with the goal of increasing followers and reach across both. This is a full-time, salaried position and cannot be performed under part-time hours.

What you’ll do:

  • Film, edit, and star in social media-optimized videos designed to expand the Slice brand
  • Ideate and test dozens of different video formats, finding content that resonates with as many pizza lovers as possible
  • Interview pizza shop owners, bringing high energy and helping to bring energy out of shop owners who might not have much experience on camera
  • Create 3+ videos a week to be posted to TikTok & Instagram
  • Partner with our current shops to create new content and leverage current content for our own social handles
  • Foster relationships with food influencers to either collaborate or partner on content
  • Come with recommendations on what content we need to create more/less of
  • Grow our social presence across TikTok & Instagram
  • Work with our Legal team on social media contests and giveaways

The Team

You would sit on the Marketing team and work closely with the Creative team that sits within the broader Marketing department.

The Winning Recipe

You will be the “face” of the company across TikTok and Instagram, so we’re looking for a creative, entrepreneurial content creator who wants to build their own social profile alongside Slice. These are the core competencies this role calls for:

  • 3+ years of creating video content (including shooting, editing, and all associated production)
  • Bachelor’s degree or equivalent work experience
  • Comfortable on camera interviewing others
  • Ability to format videos in a way that gets and keeps people watching (i.e, do you know what makes for a good story and can you format a video that way)
  • A willingness & enthusiasm for testing different video and social media formats
  • A lifetime of pizza eating experience; you must love pizza!

The Extras

Working at Slice comes with a comprehensive set of benefits, but here are some of the unexpected highlights:

  • Flexible PTO
  • Market leading medical, vision and dental insurance
  • 401K matching up to 4%
  • Monthly wellness reimbursement/stipend
  • Weekly pizza stipend (Yes, that’s a thing!)

Salary Range: $85k - 110k OTE + benefits.

The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we'll consider your location, experience, and other job-related factors.

The Hiring Process

Here’s what we expect the hiring process for this role to be, should all go well with your candidacy. This entire process is expected to take 1-2 weeks to complete and you’d be expected to start on a specific date.

  • Application + video resume
  • 30 minute introductory meeting with Recruiter
  • 3 30 min meetings with VP of Marketing, VP of Brand & Creative, and Head of Retention
  • 45 min presentation and mock pitch
  • Offer!

Pizza brings people together. Slice is no different. We’re an Equal Opportunity Employer and embrace a diversity of backgrounds, cultures, and perspectives. We do not discriminate on the basis of race, color, gender, sexual orientation, gender identity or expression, religion, disability, national origin, protected veteran status, age, or any other status protected by applicable national, federal, state, or local law. We are also proud members of the Diversity Mark NI initiative as a Bronze Member.